Meet us

Brand Support is more than a partner – it is a treasure chest full of insights that supports Ö3 in understanding our listeners even better. Their well-founded analyzes and creative approaches enable us to not only deliver content, but to awaken emotions and to create long-lasting connections with our community. Passion for the medium of radio, inspiration and professionalism are building blocks of our daily work and are also perfectly reflected in the years of good and loyal cooperation with Brand Support.

For almost two decades, Brand Support has been a key partner in market research for us, making a decisive contribution to our success in our home market. Through their expertise in music testing, tracking and mapping, they enable us to consolidate and expand our position as a market leader. Brand Support is characterized by exceptional reliability and competence in solving a wide range of problems. Their tailored analytics and strategic insights are indispensable to us. Their commitment and expertise are the reasons why we have trusted this partnership for so long and consider it an integral part of our business strategy.

Brand Support is passionate about radio. We especially appreciate what Ralf Stingl is able to bring to the table. He goes into extensive analysis of music tests and always comes up with original solutions for any type of issue. Every session is inspiring.

CH Media has counted on the support of the brand support team for its 12 radio stations for many years. It is precisely this long-term cooperation that represents one of the greatest success factors for us: the joint knowledge paired with current market research data and development trends enable strategic station development at the highest level. The fact that we, as the Swiss market leader, are constantly succeeding in achieving new record market shares and coverage speaks for itself.

With the help of Brand Support, Radio Expres went in less than 5 years from ‘worst to first’ in the Slovak radio market. On our way from 1% market share in 2001 to 27% market share in 2007 the Brand Support team has always supported us with their expertise and friendship. The secret behind this very successful cooperation is that Brand Support is not only a group of highly profiled consultants, but great guys who put their heart and soul into it like no one else I know.

For many years that were shaped by major changes in the Austrian radio landscape, the ORF Market- and Media Research has had a competent and reliable research partner in Christoph Pöschl and his team. Especially the input and methodological innovations in the area of music and program research has given us new impulse for our duty of protecting the market position of the ORF radio stations.

Working with Brand Support is a great pleasure as these guys are passionate about research and music at the same time. They are highly professional, have great know-how and get you what it takes to develop your stations in the best direction. They also come with brilliant ideas about the music, on-air promotions and marketing for my stations. I love working with them!

Ever since the beginning of our cooperation with Brand Support ten years ago, FM1 has been the market-leading private radio station in its region. I do not believe in coincidences. Instead, I do believe in the strategic recommendations of Christoph Pöschl and his team (and by the way, the so-called ‘Rostbratwürste’ alone make it worth visiting Nuremberg from time to time).

Brand Support combines the competitive DNA of U.S. research firms with the sophistication to understand the complicated media environments abroad. Like fine wine, they ‘travel well’!

Brand Support combines radio know-how with great experience in market research. Thus, they have repeatedly delivered the necessary foundation for Radio Pilatus to optimize its program and increase its ratings. What we value the most is their passion for radio, which is as strong as our own.

For me it is crucial to have a reliable market researcher working alongside me, whom I can contact any time about my trackings, music tests or strategic mapping studies. I really appreciate the amazing work Brand Support does, especially the direct contact, rapid and practice-oriented feedback and crystal-clear opinions. This enables us to keep adjusting our product to the current market situation – and it seems to work, as we have been the most listened-to local radio station in Stuttgart for many years.